Quantive’s own Jessica Timmerman was recently published in NJBiz. Her article “Key Metrics for Growing Your Business” is a great read. Part of what she discusses is implementing KPI’s – or key performance metrics- to keep growth on track.
Jess frequently works with small to medium sized businesses, which gives her a great vantage point into what works- and what doesn’t. As she notes: “But in order to realize improvement and achieve growth, you must create a roadmap of specific and measurable goals.”
Check out the article – it’s a great read. Well done Jess!